Rhea Matsumoto

myplayground-thumbnail-long

My Playground

May 2026

This mock-up was designed for the class DES 112: UI/UX Principles. I created a desktop and mobile homepage of a platform that provides free, creative online activities for tweens to get in touch with their creativity and individuality.

Mission Statement

Encourage 10-12 year olds to find and engage in creative interests that they enjoy.

Brand Promise & Differentiation

The unique solution that the website provides is for children to participate in creative, engaging activities that allows them to practice self-expression. In addition, this website contains free, accessible activities for children who may not have access to resources. This website will be different by avoiding how most children’s websites display too much information at once with a lack of eye-catching visuals. This website will be designed to be legible and eye-catching through communicating using bigger text over crowding information and incorporating bright colors.

This website will be different by avoiding how most children’s websites display too much information at once with a lack of eye-catching visuals. This website will be designed to be legible and eye-catching through using increased typography size and incorporating bright colors.

Target Audience

10-12 year olds. Their goal is to participate in creative activities that they enjoy. They are curious, creative, but simple-minded.

Branding

The website will be entertaining, legible, trustworthy, and engaging.

The website will have colorful, cartoon-like graphics with simplified vocabulary. There will be a wide range of entertaining activities that encourages active participation. There will be a statement to promise a safe, secure online experience.

Design System

myplayground-designsystem

Low-Fidelity

myplayground-lowfidelity

low-fidelity-mobile

Mid-Fidelity

mid-fidelity-desktop

mid-fidelity-myplayground

High-Fidelity

inactive

Inactive-mobile